The Habit loop is a neurological pattern that governs any habit. It consists of three elements: a cue, a routine, and a reward. Understanding these components can help in understanding how to change bad habits or form good ones. The habit loop is always started with a cue, a trigger that transfers your brain into a mode that automatically determines which habit to use. The heart of the habit is a mental, emotional, or physical routine. Finally, there is a reward, which helps your brain determine if this particular loop is worth remembering for the future.[6] In an article in The New York Times, Duhigg notes, "The cue and reward become neurologically intertwined until a sense of craving emerges." Craving drives all habits and is essential to starting a new habit or destroying an old one. Duhigg describes how Procter and Gamble used research on the habit loop and its connection to cravings to develop the market for Febreze, a product that eliminates bad odors, to make a fortune.
The secret was brought to my attention by Andrew Carnegie, more than a quarter of a century ago. The canny, lovable old Scotsman carelessly tossed it into my mind, when I was but a boy. Then he sat back in his chair, with a merry twinkle in his eyes, and watched carefully to see if I had brains enough to understand the full significance of what he had said to me. When he saw that I had grasped the idea, he asked if I would be willing to spend twenty years or more, preparing myself to take it to the world, to men and women who, without the secret, might go through life as failures. I said I would, and with Mr. Carnegie's cooperation, I have kept my promise. This book contains the secret, after having been put to a practical test by thousands of people, in almost every walk of life. It was Mr. Carnegie's idea that the magic formula, which gave him a stupendous fortune, ought to be placed within reach of people who do not have time to investigate how men make money, and it was his hope that I might test and demonstrate the soundness of the formula through the experience of men and women in every calling. He believed the formula should be taught in all public schools and colleges,
How on earth did I get in here? I kept asking myself in those early days as an overwhelmed first-year student at Harvard Business School.
There wasn't a single accounting or finance class in my back-ground. Looking around me, I saw ruthlessly focused young men and women who had undergraduate degrees in business.
Later on, Thiel uses some of those points to make an interesting case about biotech startups and compares them side-by-side with IT startups. I can buy into the theory that is much easier to control the development of software-based businesses than “messy” biotech.
Roseto Vallortore lies one hundred miles southeast of Rome in the Apennine foothills of the Italian province of Foggia. In the suyle of medieval villages, the town is organized around a large central square. Facing the square is the Palazzo Marchesale, the palace of the Saggese family, once the great landowner of those parts. An archway to one side leads to a church, the Madonna del Carmine-Our Lady of Mount Carmine. Narrow stone steps run up the hillside, flanked by closely clustered two-story stone houses with red-uile roofs.
The Monk Who Sold His Ferrari: A Fable About Fulfilling Your Dreams and Reaching Your Destiny by motivational speaker and author Robin Sharma is an inspiring tale that provides a step-by-step approach to living with greater courage, balance, abundance and joy. The Monk Who Sold His Ferrari tells the extraordinary story of Julian Mantle, a lawyer forced to confront the spiritual crisis of his out-of-balance life, and the subsequent wisdom that he gains on a life-changing odyssey that enables him to create a life of passion, purpose and peace.
Now, you might be wondering, “How do you motivate people with brutal facts? Doesn’t motivation flow chiefly from a compelling vision?” The answer, surprisingly, is “No.” Not because vision is unimportant, but because expending energy trying to motivate people is largely a waste of time. One of the dominant themes that runs throughout this book is that if you successfully implement its findings, you will not need to spend time and energy “motivating” people. If you have the right people on the bus, they will be self-motivated. The real question then becomes: How do you manage in such a way as not to de-motivate people?And one of the single most de-motivating actions you can take is to hold out false hopes, soon to be swept away be events.
Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over?
People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers might have little in common, but they all started with why. It was their natural ability to start with why that enabled them to inspire those around them and to achieve remarkable things.
Engaging the reader in a lively conversation about how we think, Kahneman reveals where we can and cannot trust our intuitions and how we can tap into the benefits of slow thinking. He offers practical and enlightening insights into how choices are made in both our business and our personal lives―and how we can use different techniques to guard against the mental glitches that often get us into trouble.
The One-Minute Manager is an easy to absorb story which quickly demonstrates three very practical management techniques. It also includes information on several studies in medicine and in the behavioural sciences, which help listeners to understand why these apparently simple methods work so well with so many people.
Bill Gates named Shoe Dog one of his five favorite books of 2016 and called it “an amazing tale, a refreshingly honest reminder of what the path to business success really looks like. It’s a messy, perilous, and chaotic journey, riddled with mistakes, endless struggles, and sacrifice. Phil Knight opens up in ways few CEOs are willing to do.”
Fresh out of business school, Phil Knight borrowed fifty dollars from his father and launched a company with one simple mission: import high-quality, low-cost running shoes from Japan. Selling the shoes from the trunk of his car in 1963, Knight grossed eight thousand dollars that first year. Today, Nike’s annual sales top $30 billion. In this age of start-ups, Knight’s Nike is the gold standard, and its swoosh is one of the few icons instantly recognized in every corner of the world.
Thinking about starting a new business? Stop! Is there a genuine market for your idea? Do you really want to compete in that industry? Are you the right person to pursue it?
সৃষ্টির আদিতে এই নিয়মের সূচনা। এই নিয়ম সদাই ছিল এবং থাকবে। এই মহাবিশ্বের সমগ্র বিন্যাস ও আপনার জীবনের প্রতিটি মুহুর্ত এবং প্রতিটি বস্তুর যে অভিজ্ঞতা আপনার ঘটে তা নির্দিষ্ট করে এই নিয়ম। আপনি কে এবং কোথায় আছেন, তাতে কিছুই যায় আসে না, আকর্ষণের নিয়ম আপনার সমগ্র জীবন গড়ে এবং এই অসীম শক্তিমান নিয়ম তা করে আপনারই চিন্তার মাধ্যমে। আকর্ষণের শক্তিকে সক্রিয় হওয়ার আহ্বান জানান আপনি নিজেই, আর তা করেন আপনার ভাবনার মাধ্যমে।
সাফল্য অর্জনের জন্য কেবল পরিকল্পনাই যথেষ্ট নয়। এই বইয়ের অন্যতম দিক হচ্ছে, সাফল্য অর্জনের জন্য একটি ভিন্ন দৃষ্টিভঙ্গি দেখার সুযোগ দেওয়া এবং তার পক্ষে যথেষ্ট যুক্তি প্রদান। সাফল্য অর্জনের জন্য প্রচলিত সব দিকগুলো বাদ দিয়ে যা অন্য সকলের দৃষ্টি এড়িয়ে যায় তা হচ্ছে : সুযোগ, পিতা-মাতার পর্যাপ্ত সাহায্য সহযোগিতা ও দূরদর্শিতা, ব্যক্তিগত প্রচ- প্রচেষ্টা প্রভৃতি। সুযোগ বলতে প্রতিটি দেশ, জাতি ও পরিবেশ পরিস্থিতি অনুযায়ী সামাজিক সুযোগের একটি সম্ভাবনা। ধরুন, ১৯৮০ সালে বাংলাদেশে পোশাক শিল্পের যে সূচনা সুযোগের সম্ভাবনা দেখা দিয়েছিল, এই সুযোগকে যারা চিনতে পেরেছে বা ধৈর্য ধরে এর সাথে লেগে ছিল তারাই ত্রিশ বছর পরে সফল পোশাক শিল্প প্রতিষ্ঠানের প্রতিষ্ঠাতা হয়েছে। তখনকার দিনে, অর্থাৎ আশির দশকে এই কাজটি কিন্তু কেউই করতে চাইতো না। আশির দশকে পোশাক শিল্পে বিনিয়োগ করাটাকে অনেকে বোকামি মনে করতো। কিন্তু আজকের চিত্র ভিন্ন। তবে আজকের চিত্র দেখে যদি আপনি মনে করেন তখনকার সময়েও চিত্রটি এমনই ছিল। তবে তা হবে ভুল ধারণা। কারণ আজকে যা সাফল্যের শিখরে, তা একদিন শুরুতে ছিল সেই শিখরের পাদদেশে, যাতে একমাত্র বৃত্তের বাইরে, অনন্য ব্যক্তিরাই আস্থা রেখেছিল।
আপনি ভাবছেন চাকরি দরকার। হন্যে হয়ে খুঁজছেন চাকরি। চাচ্ছেন যােগ্যতা অনুযায়ী একটি ভালাে চাকরি। না, একটু অন্যভাবে ভাবুন। নিজেকে প্রশ্ন করুন আমাকে কেন একটি মাল্টিন্যাশনাল বা এ গ্রেডের কোম্পানি নিয়ােগ দেবে?
